Enrichment Workshop

Psychological Operations and the Management of Public Perception in the Prophetic Model

Title:

Psychological Operations and the Management of Public Perception in the Prophetic Model

Speaker:

Assad Koshul

Date:

May 26th, 2024

Time:

10:00 AM – 12:00 PM

Room #:

27, 28

Program Description

Topics that will be covered in this panel:

  • What were some key psychological operations utilized against Muhammad (pbuh) and his followers? 

  • How are psychological operations utilized within a modern context? 

  • How to manipulate public opinion under adverse circumstances? 

  • Public relations and social implications of patience and gratefulness across time and space 

  • Extracting Lessons in Strategy and Leadership from the Seerah of Muhammad (pbuh)

Key Workshop Goals:  

  • Highlight Unique Nature of Islamic Thought - Unique Nature of Muslim Community 

  • How to Think About Relationships - People, Communities and Ideas 

Event Format 

  • Interactive Workshop with Group Exercises  

  • Live In Person Instruction  

Benefits to Audience: 

  • Wholistic Understanding of Seerah  

  • Intellectual and Conceptual framework Development 

  • Modified Approach to Presenting Topics 

  • Situational Analysis and Critical Thinking Enhancement  

  • Improve Speaking and Presenting Skills

Speaker Biography

assad koshul

Assad Koshul

Assad Koshul is originally from Pakistan and grew up in the New York Metro area. He is the founder of Criterion Concepts. Criterion Concepts is named after Umar bin al-Khattab, whose title “Al-Farooq” is “The Criterion.” Their goal is to emphasize contextualized understanding that is relevant to the learner, so it can be internalized and applied. Their goal is to provide education based on traditional knowledge using state of the art philosophies of learning.

He Is an Accounting/Finance, Organizational Development, Change Management, Leadership and Human Capital Development Professional with experience in diverse industries in developed and emerging markets.

He has been a community activist since an early age and has worked with diverse groups for social justice causes.

He has been involved in several projects to benefit his ancestral home of Pakistan, including: East West Consulting and Training Lead Facilitator In Pakistan, Lahore Women’s College and University Workshop and Training Sessions for professors and department heads, and the Ansar Management Corporation, where he developed a financial model for the largest low income housing development projects in Pakistan.

His diverse professional experience and cross cultural competency equips him to create intellectual and emotional alignment in diverse environments and situations.

His current work focuses on knowledge integration, intellectual and conceptual framework development for professionals and activists. He also focuses on bridging the gap between academia and industry for young professionals as well as curriculum and workshop development for diverse audiences.

He is a graduate of Rutgers University, a Certified Public Accountant (CPA), Certified Scrum Master (CSM), PROSCI Change Management Certified and Certified Professional in Talent Development (CPTD).

Categories: Intellect Empowerment